Website Design & SEO

MC Multimedia has been serving Waukesha County for the past three years and is now looking to expand more into the Milwaukee area.  We focus on great looking, clean, professional, and most of all revenue generating website design.

Here are some stunning facts that prove how important search engines are when it comes to revenue generating website design.

1. Fact: According to a study by comScore qSearch, there are 4.9 billion Internet searches per month and 133 million unique searchers.
2. Fact: Research has shown that 86% of all Internet traffic is generated through search engines.
3. Fact: Not every Web Site is search engine friendly. In fact, some of the most fancy, pricey web sites online are invisible to search engines.
4. Fact: If a site is not designed correctly with SEO in mind, it will never show up on top of any search engine.

Each customer goes through a series of steps before deciding which company to do business with online.   That series of steps typically goes much like this:

1. Customer searches for a product.
2. 87% of customers click on the top three search engine results.
3. Customer chooses which business looks the most capable, reasonably priced, and legitimate.
4. Customer purchases the product or service from the chosen vendor.

You can have a fancy website designed, but if you don’t show up in the top three search engine listings, your potential customers will never make it past step two!  This is why search engine optimization is essential to revenue generating website design.

We build websites around the guidelines search engines use to rank websites.  We also build websites to look great and persuade your potential customers to purchase from you. leaving you with a revenue generating website.

Still have questions or wondering if the cost of a website will benefit your business in the long run?  MC Multimedia is familiar with the Milwaukee area and has the tools to research your market potential and determine how many customers are searching for your products or services.  We will even provide you with this research up front and free of charge!

We’re proud to be serving Milwaukee with fair and honest website design and internet marketing services.  You can expect an excellent product at a reasonable price.

Contact us today for more information or to receive a quote:

www.mcmultimedia.com
Contact@MCMultimedia.com
262-893-9011

MC Multimedia has launched a new website!  We’ve revamped our website to show our creative style.  You will find it easy to see our work and understand our process.  At MC Multimedia, we believe website design should be simple for our clients to accomplish, yet generate lasting and compelling results.

Our New Website:
www.mcmultimedia.com

Along with our new website launch, we’ve made a bold statement.  100% satisfaction guarantee on every website we design!

Our Guarantee
Our goal is to produce compelling, proactive, and revenue generating websites. If you don’t feel your website or marketing materials are competitive and boast worthy enough to use for your business, we will refund your down payment or continue working on the project until it meets your needs.

Contact us for more information on professional and profitable website design for your business!

Phone: 262-893-9011
Email: Contact@MCMultimedia.com

There are many different types of website design.  Some companies offer do-it-yourself options while others take total control over the project from start to finish.  It’s important to know the options and have the knowledge to choose what’s right for your business.  For the purposes of this blog post, I will focus on template design, custom design package, and a fully customized website.

If you’re just starting out and need a website, a template might be a good option. This will get your information online quickly and without costing you a premium.  Make sure to check the monthly or yearly hosting costs and ensure you’re not signing up for a long-term contract.  Template designs are basically like a brochure online.  They are often difficult to improve when your business grows, so you want to ensure that you can move on at any point.  You will most likely be responsible for providing and placing all copy and photos into the site yourself.  You should always look through samples of other sites made by the same company or software.  Its important to be realistic about how your site will turn out based on the other sample sites. Finally, ensure that changes can be made to content easily and quickly if needed, and that resources are available to help you if you have problems.

Many companies have packages to choose from for website designs.  These packages usually have specific requirements such as copy writing or photography to be supplied by the client.  This is usually more costly up front than a template, but if the site is made correctly it should be able to grow with your business.  It’s important to allow proper planning time to ensure the site will fit your needs.  It is also extremely important to look through the company’s portfolio to see what other sites they have created look like.  Most likely, your site will be similar to the sites already created by the same company. You will want to ensure the quote includes revisions to the sites design and content, along with some SEO done upfront. Another thing to ask about is the turn around time and the things you need to provide for the project to run smoothly.  Most website designers or companies will require you to provide all the copy, photos, and pages to be included in the site up front.  This means that you will need to write about your business in a way that speaks to your customers productively.  Lastly, you want to ensure the hosting cost is reasonable and you will have access to the site files if needed.

If you choose to let the experts learn about your business and completely take over the job of creating your website, you will want a fully customized design.  With this type of service, the company will do everything from research up front to fully completing your site without much help or requirements from you.  If you want a website that will be profitable and more professional than your competitors, you will most likely want to ensure the company knows how to market and advertise your business online.  To have a profitable website, it needs to be creative, energetic, and dynamic.  This means you will want to choose a company that has a background in advertising and will help you develop your site around your clients needs.  You will want a company that will help write your content and choose professional photos.  The difference between a website made with an advertising background should be noticeable.  It will persuade customers to contact you and purchase your product or services. The site will actively communicate your competitive advantage and clearly tell customers what to do next. A site designed by a company that does these things will be the most competitive and profitable website.  This process will also be less stressful for you because you will not be required to provide all the content for your site.

Overall, you will want to work with a design company that is helpful and has a teacher’s heart.  You will want a company that takes the time to educate you to make the best decision without pushing a certain solution.  In the end, you know your business needs better than anyone, and you should have the knowledge to determine what is best for your website.  Always remember that the company’s portfolio is the best way to determine their talent when it comes to designing websites.

Written by:
MCMultimediaDesign.com

E-commerce, the sale of products or services over the internet is a vastly growing division of our economy. With an expected $156 Billion in online sales expected in the year 2009, many businesses are considering the investment of selling online if they have not already stepped into the online marketplace. With many aspects to consider and the uncertainty of results, selling online can be an overwhelming task at first glance.

Here are some things to consider:

1.  Are your products or services unique and hard to find?
The more unique your products are, the easier it will be to market and sell them online. Many times, we find that products are in high demand in other parts of the country or world, even when our clients think they have fully tapped their market.  Just because you may have a lot of local competition, does not mean that your products are easy to find in other parts of the country.

2.  Is there a demand for your products or services online?
After some research is done, we will be able to tell how many consumers are searching for your products online.  This will help determine the demand for your products or services and the extent of your online market.

3.  How much competition is online for your products or services?
We can also research the number of competitors that are fighting for top rankings to sell similar products online.  Before selling online, you will want to ensure that the market is not flooded with others trying to sell your same products.

4.  Will you be able to beat your competition online with either price, quality, or customer service?
Whether or not you have a lot of online competitors, it will be essential for you to have a competitive advantage.  This can usually be obtained by having more competitive pricing, quality, or service.  This is one way to ensure that you are setting yourself apart from your competition.  Consumers know they can get a better product for a better price and will shop until they find it.  If you can obtain an advantage over other sellers, you will surely capitalize in the online marketplace.

Michelle C. Bruss
MC Multimedia

Welcome to our new blog addressing topics related to website design.  Upcoming posts will expand your knowledge on search engine optimization, internet marketing, e-commerce web development, content management, cascading style sheets, java, and much more.  We strive to ensure industry standards and promote cutting edge website design and internet marketing techniques.